Changing customer expectations driven by our digital-first world are transforming economic opportunities across Southeast Asia. This expanding digital engagement is unlocking an emerging partnership opportunity between digital companies and insurance companies for insurance distribution.

Navigating these partnership arrangements is not without its challenges. Traditional insurance companies must address legacy operations and mindsets while overcoming a significant technical burden. Digital-first ecosystem players must evolve their understanding of often complex financial markets and regulatory expectations. If these differences are overcome, pioneering operators could scoop up a lucrative share of an expanding US$10 billion ($13.53 billion) market opportunity of new insurance premiums.

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