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Go digital or die. Is print media really dying?

Tong Kooi Ong
Tong Kooi Ong11/27/2017 8:0 AM GMT+08  • 7 min read
Go digital or die. Is print media really dying?
(Nov 27): We have all heard of the cliché “You have to go digital or die”. The confluence of instant connectivity, anywhere and everywhere, to reach and be reached by millions, to make sense of both limited and limitless and unmanageable amounts of d
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(Nov 27): We have all heard of the cliché “You have to go digital or die”. The confluence of instant connectivity, anywhere and everywhere, to reach and be reached by millions, to make sense of both limited and limitless and unmanageable amounts of data through artificial intelligence and big data, from which assets are better shared and utilised, making possible technologies that advance mass-customisation and creating monopolists because of the network effect, is changing the world faster than we had imagined possible. And this change will only accelerate, touching every aspect of our life and lifestyle and therefore every business.

Consequently, everyone is trying to find a digital solution. Either to defend their existing business or to disrupt other businesses. Of course, consultants fan these fears and promote shallow template strategies to advance their fees. Remember the Y2K scam, where it was said that money in bank accounts would disappear and aeroplanes would drop from the sky as the clock struck midnight on Dec 31, 1999?

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