The luxury carmaker’s new boutique on Leng Kee Road carries a range of products to satisfy a fan’s every desire

Lovers of Porsche cars can now indulge their passion further with the opening of a new designer store in the heart of Singapore’s motor belt. The Porsche Design Store has relocated to Leng Kee Road, above the German luxury carmaker’s current showroom. The outlet has a very minimalistic feel to it, with a modern layout that mirrors the car showroom below.

Anyone familiar with the Porsche brand and its iconic sports cars will be at home in the design store. The flagship 911 has lasted more than 50 years and is still a highly prized sports car around the world. Visitors to the Porsche Design Store are greeted with clean lines throughout and a compact, modern space to accommodate the merchandise. The products themselves stand out for their functional design and a high level of technological innovation.

The Porsche Design lifestyle brand was founded in 1972 by Professor Ferdinand Alexander Porsche. His mission was to build a company that takes the principles and spirit of Porsche beyond its cars. With this in mind, all Porsche Design products stand for precision and perfection. The new boutique carries a range of products, including watches, sunglasses, pens, luggage, men’s bags, sportswear, sports shoes, jewellery and fragrances. Shoppers can look forward to a highly curated shopping experience.

Porsche Design has just expanded its luggage range with the Roadster Hardcase Series Black Edition. The collection embodies the brand’s values, combining technical highlights and functional design elements. The suitcases, which are stylish and hardy, come in a monochrome tone and have a polycarbonate exterior. Inspired by sports car manufacturing techniques, the Roadster Hardcase Series Black Edition also features integrated side impact protection. This is the perfect bag for the seasoned traveller.


Justin Harper is a freelance journalist with a passion for the finer things in life

This article appeared in Issue 808 (Dec 4) of The Edge Singapore.

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