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Sony explores selling EVs, joining tech rush into red-hot arena

Bloomberg
Bloomberg1/5/2022 11:29 AM GMT+08  • 2 min read
Sony explores selling EVs, joining tech rush into red-hot arena
The stock jumped as much as 4.7% in Tokyo on Wednesday.
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Sony Group Corp. is exploring the commercial launch of its own electric vehicle, joining tech rivals like Xiaomi and Foxconn in a rush into the red-hot industry.

Sony Chief Executive Officer Kenichiro Yoshida announced the establishment of Sony Mobility Inc. at the company’s CES 2022 keynote event Tuesday. The tech giant rolled out an SUV-type EV prototype to accompany the announcement, though no details on pricing or release date were made available. Sony is a leader in making sensors for autonomous and self-aware vehicles, a growing segment of its imaging business that spans most of the world’s smartphones and digital cameras.

The stock jumped as much as 4.7% in Tokyo on Wednesday.

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