SINGAPORE (Dec 19): International sales now account for an average of 35% of revenue of Singapore e-commerce businesses, according to a study published Thursday by digital payments giant Visa Inc.

But while 96% of Singapore business owners agreed that having an international presence is key to their company’s success in five years, only 72% are currently already engaging in cross-border sales.

On a positive note, the Singapore figures are higher than the global averages.

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