SINGAPORE (Aug 23): Social entrepreneur Ken Chua has one career goal: to become irrelevant. His current mission is to change the way Singapore — from policymakers to corporate do-gooders to the man in the street — sees people who live with disabilities.

Chua, 28, is founder and director of (these)abilities, a company that designs assistive products and provides consulting services to companies that want to give back to the disabled community. His company designed a keyguard for people who have muscular weakness, tremors, athetosis or poor motor skills. The company also designed a device called the Plug-N-Play Safety System, which allows public buses to carry more than one wheelchair user at a time. Chua graduated from the Singapore University of Technology and Design with an undergraduate degree in design engineering.

In Chua’s view, much of the assistance provided to the disabled community today is driven more by sympathy rather than empathy. As a result, this has translated into a less impactful outcome and drawn backlash from the disabled community, he says.

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