Home Digitaledge Digital Economy

ShopBack leverages Forter to grow securely

Nurdianah Md Nur
Nurdianah Md Nur6/24/2022 11:23 AM GMT+08  • 2 min read
ShopBack leverages Forter to grow securely
With Forter, ShopBack can now make more precise and faster decisions about customer trustworthiness, which enables the business to scale securely.
Font Resizer
Share to WhatsappShare to FacebookShare to LinkedInMore Share
Scroll to top
Follow us on Facebook and join our Telegram channel for the latest updates.

ShopBack is relying on Forter to secure transactions on its shopping and rewards platform for its more than 30 million shoppers across ten markets in Asia Pacific.

By deploying Forter's Trusted Conversions solution, ShopBack can provide enhanced shopping experiences by approving more legitimate customers and decreasing false declines. This automated real-time decisioning capability allows ShopBack’s 8,000 merchants to scale seamlessly and securely.

“To keep up with [our fast growth], we need to continue delivering superior customer experience at scale. With Forter, we’re able to make more precise and faster decisions about customer trustworthiness. Ultimately, this leads to reduced fraud, allowing us to offer a frictionless and exceptional customer experience,” says Candice Ong, chief commercial officer at ShopBack.

For more insights on corporate trends...
Sign In or Create an account to access our premium content.
Subscription Entitlements:
Less than $9 per month
Unlimited access to latest and premium articles
3 Simultaneous logins across all devices
Bonus unlimited access to online articles and virtual newspaper on The Edge Malaysia (single login)
×
Loading next article...
The Edge Singapore
Download The Edge Singapore App
Google playApple store play
Keep updated
Follow our social media
Subscribe to The Edge Singapore
Get credible investing ideas from our in-depth stock analysis, interviews with key executives, corporate movements coverage and their impact on the market.
© 2022 The Edge Publishing Pte Ltd. All rights reserved.
Unlock unlimited access to premium articles with less than $9 per month. Subscribe Now