SINGAPORE (July 23): First came the smartphone. It wasn’t an immediate hit. There were the early adopters, but the device was not much more than a mobile phone with PDA functions. Smartphone popularity didn’t really take off until Apple gave the world the iPhone in 2007. Its elegant design and touch screen interface was so intuitive and user-friendly that it revolutionised the mobile phone industry and laid the foundation for all smartphones to come. 

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