Coldplay and Taylor Swift could possibly lift FY2024 distribution per unit of hospitality REITs by up to 1.5%, estimates CGS-CIMB analysts Natalie Ong and Lock Mun Yee.

The two singers are among the line up of big-name acts staging live concerts in Singapore early next year, drawing hundreds of thousands of foreign fans across the region. For example, more than 300,000 tickets have been sold for Coldplay's six-day concert.

In the three days after Coldplay tickets went on sale, digital travel platform, Agoda, observed an 8.7x search increase for accommodations in Singapore during Coldplay’s concert series in Jan 24, state Ong and Lock, citing a report by the Straits Times.

The searches mainly originated from Malaysia and Indonesia, although visitors from HK, Thailand, Vietnam, India, the Philippines and Australia are expected as well.

The analysts, in their June 28 note, point out that foreigners accounted for 49% of the attendees of the 2022 F1 Singapore Grand Prix.

By applying an assumption that 30% of the concert attendees are foreign visitors and that half of them will stay for at least a night, that could boost hotel occupancy by between 5 and 8 percentage points during the concert days, and nudge FY2024 RevPar estimates by between 1.5% and 1.9%.

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According to Ong and Lock's forecasts, Singapore accounts for 19%, 62% and 100% of their respective gross profit.

Based on their sensitivity analysis, the two concerts could translate into potential FY2024 DPU upsides for CLAS, CDLHT and FEHT of 0.2%-0.3%, 0.8%-1.0%, and 1.1%-1.5%, respectively.

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The analysts expect further upside from Swift. For now, she will be doing six shows in Singapore in early March. Given that Singapore is the last leg of her Asian tour, they are optimistic that Swift will add up to three more nights.

Besides Coldplay and Swift, Singapore's 1Q events calendar includes the Singapore Airshow in February, adding to the historically strong numbers, thanks to Chinese travellers "looking to escape" from the Chinese New Year back home.

"As China’s flight capacity normalises, we could see this trend returning, further supporting 1Q2024 numbers," the analysts write.

"Expect an exceptionally strong 1Q2024," they add.

CGS-CIMB's target prices for CLAS, CDL-HT and FEHT are $1.27, $1.55 and 79 cents respectively.

Coldplay, Taylor Swift's concerts a possible 1.5% FY2024 DPU lift for hospitality REITs: CGS-CIMB

Coldplay, Taylor Swift's concerts a possible 1.5% FY2024 DPU lift for hospitality REITs: CGS-CIMB

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